(Washington, DC, October 11, 2016) The Incentive Research Foundation (IRF) will host its 24th Annual Education Invitational, June 14 – 18, 2017 at the Grand Wailea, a Waldorf Astoria Resort, on Maui, Hawaii. Members of the incentive industry will have the opportunity to preview both the tropical site and educational content of this event during IMEX America, October 18 – 20 in Las Vegas.

Attendees at IMEX can get an advance introduction to the Invitational on the IMEX show floor at the Grand Wailea section of the Hawaii CVB Booth #1015. The IRF and Maui Jim will host a reception in honor of the 2017 Invitational in the Maui Jim section of the Meet Hawaii Booth #1015 on Tuesday, October 18, from 4:00 to 5:00pm. Educational content at the Invitational will focus heavily on IRF research, and IMEX attendees will also have to opportunity to gain insights from the latest IRF research when IRF and Prevue Magazine present “The Hotel/Planner Relationship: A View from Both Sides” on Tuesday, October 18, at 10:30am at the Research Pod, Inspiration Hub, Show Floor, Booth 3403.

“We are excited that the IRF has been invited to present our research at IMEX America, and we look forward to releasing and discussing even more research at the IRF Education Invitational in June,” said Melissa Van Dyke, IRF president. “As the IRF launches the 2017 Invitational, we are already receiving a tremendous support from sponsors and enthusiasm from the incentive industry.”

The IRF 24th Annual Education Invitational will provide attendees four days of exclusive networking, unparalleled education, and tropical destination showcase experiences. Key industry players in the incentive community will come together to network and to learn what’s next for motivation and incentive travel. Engaging and interactive education sessions provide a platform for industry experts to address current, critical industry topics including a first look and release of new IRF studies.

For more information on the IRF’s 24th Annual Education Invitational visit http://invitational.theirf.org/.

About the IRF:

The Incentive Research Foundation (www.TheIRF.org) funds and promotes research to advance the science and enhance the awareness and appropriate application of motivation and incentives in business and industry globally. The goal is to increase the understanding, effective use, and resultant benefits of incentives to businesses that currently use incentives and others interested in improved performance.