The 2026 IRF Trends Report highlights how incentive professionals are navigating rising costs, geopolitical uncertainty,...
Research / IRF Webinar: The IRF 2020 Trends Report
by Incentive Research Foundation
The IRF 2020 Trends Report highlights key trends that will affect organizations, their products and services, and the workforce in 2020. The report identifies key areas of change and provides actionable suggestions on how embrace these changes to enhance the design, measurement, and analysis of incentive programs. Join Stephanie Harris, IRF President, and Andy Schwarz, IRF VP of Content, as they dive deeper into the latest industry trends in incentive travel, merchandise, gift cards, program design, and more.
Thank you to our Research Advocacy Partner
CVBs and DMOs can be powerful partners in creating exceptional incentive travel experiences. IRF research found that these organizations help planners save time, access unique local experiences, navigate logistics, and secure financial support.
We explore how digital transformation is reshaping the work of business events and meetings professionals. As technology absorbs more transactional work, event professionals are being pushed to evolve from logistics executors into strategic experience architects.