The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Webinar: The Impact of Destination Choice on Motivation
by Incentive Research Foundation
View this webinar recording for a discussion about the IRF’s newest release, “The Impact of Destination Choice on Motivation.” The Incentive Research Foundation’s The Impact of Destination Choice on Motivation reports that group incentive travel was considered highly motivating by 80% of North American employees surveyed the IRF. During this webinar, you’ll hear about some significant shifts in the type of incentive trips participants want coming out of the pandemic and what destinations are most in-demand. IRF Vice President Andy Schwarz and IRF Chief Research Advisor Rick Garlick discuss how to use the report’s findings to design incentive travel programs and create experiences that provide maximum inspiration to earn the award.
Our panel discussed the new Incentive Travel Index data and how incentive professionals are delivering outstanding incentive travel programs despite the budgetary constraints.
The outlook for non-cash rewards in 2025 remains positive across both North America and Europe. North American economic optimism rebounds from near historic lows to 23%, signaling a stronger outlook for 2025.
