The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Webinar: 2023 Industry Outlook for Europe: Merchandise, Gift Cards and Event Gifting
by Incentive Research Foundation
The Incentive Research Foundation’s Industry Outlook for 2023: Merchandise, Gift Cards and Event Gifting reports an optimistic outlook for 2023 despite continuing challenges to the global economy. With a critical focus on attracting and retaining talent, businesses consider non-cash incentive programs to be a valuable tool to motivate a changing workforce.
The IRF hosted two webinars, first with a focus on Europe, followed by second webinar where we looked at North American data. During each webinar, we presented useful insights and benchmarks on non-cash reward types, average spend, and trends, the recording below focuses on Europe.
Our panel reviews North American data, with a focus on useful insights and benchmarks on non-cash reward types, average spend, and trends.
The 2023 industry outlook is positive for north America and Europe. With a critical focus on attracting and retaining talent, businesses consider non-cash incentive programs to be a valuable tool to motivate a changing workforce.
