The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
SUSAN ADAMS is Vice President of Engagement Strategy & Corporate Services at Next Level Performance. Her work centers on business improvement through recognition, incentives, and engagement, and her areas of expertise include travel and marketing operations, as well as purchasing and contracting. Susan is an author and frequently contributes to industry press. She has served on the board of directors of the Incentive Marketing Association (IMA), as a member of the Incentive & Engagement Solution Providers and the Performance Improvement Council (strategic industry groups of the IMA), and as a past president of the Recognition Council.