Recent Research

Research

IRF Webinar: Attendee Preferences for Incentive Travel

During this IRF webinar, we examine key findings from our new report 2024 Attendee Preferences for Incentive Travel. Our panel discusses how the right destinations and good program design boost employee motivation. They review data from an IRF survey of North American employees, Cvent, and 3D Cruise partners, and talk about the top employee destination preferences…

Research

Academic Research in Action: Enhancing Incentive Travel and Event Experiences with AI-Driven Personalization

A case study that illustrates how AI can be used to create more meaningful, human-centric events and rewards.

Research

The State of International Incentives

The IRF, in conjunction with The Plam Beaches, gathered a group of corporate incentive program owners and third-party incentive house executives from Europe and Canada to discuss their primary influencers and drivers of incentive destination decisions.

Research

2024 Attendee Preferences for Incentive Travel

The study explores trends in attendee preferences, factors in destination selection, and how incentive travel program design can impact employee motivation.

Research

IRF Webinar: AI – Uses and Possibilities for Incentives Professionals

This webinar helps incentive professionals understand the capabilities, explore the possibilities, and find out how the industry is currently using artificial intelligence. While there is some hesitation about embracing this technology, incentives professionals who have explored AI are impressed by the ease of use and how it can save time. Our panel of incentive professionals…

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2024 Research Calendar


January: The IRF 2024 Trends Report

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April: AI – The Opportunity for Incentives

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May: Attendee Preferences

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June: Driving Growth Through Total Rewards

UPCOMING

August: Non-cash Value Perception: Identifying the Tipping Point

UPCOMING

October: Incentive Travel Industry Index

UPCOMING

December: 2025 Outlook: Merchandise and Gift Card

UPCOMING