The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / The Effects of Tangible Rewards Versus Cash Rewards in a Sales Tournament: A Field Experiment
by Khim Kelly, Adam Presslee and Alan Webb
Our panel discusses what lies ahead for the incentives industry as reported in The IRF 2025 Trends Report.
This study highlights the importance of determining the optimal monetary value for incentive rewards. While higher rewards can boost motivation and participation, there is a threshold where additional increases have diminishing returns.
