The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / 2024 Attendee Preferences for Incentive Travel
by Incentive Research Foundation
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The newly released 2023 Incentive Travel Index (ITI) reports that, overall, the incentive travel industry is strong. Growth is projected through 2025 for both number of people participating in incentive trips as well as per-person spend.
Attendee Preferences for Incentive Travel explores the impact of destinations on motivation and value perception among the participants themselves.