The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Destination Management Company Panel
by Incentive Research Foundation
Many incentive program owners will tell you the secret to the success of their incentive program is a strong partnership with a destination management company. A good DMC knows the destination deeply and has relationships with restaurants, entertainment venues, various suppliers so that you can design a unique event that meets your program goals. The DMC can also help you ensure a safe experience through its relationships with local government, police, healthcare, and emergency response.
The IRF has assembled a panel of DMC experts to offer insights into how DMCs are working with planners as incentive travel programs are beginning to be relaunched. They discuss how the DMC model is changing, how DMCs support virtual and hybrid meetings, new safety measures, and more.
The European outlook for non-cash rewards in 2025 remains positive. During this IRF webinar, we discuss the expectations for incentive travel, merchandise, gift cards and event gifting in Europe in 2025.
Incentives continue to be an effective tool that businesses are using to gain competitive advantage, but programs and rewards are poised for change to maximize their motivational impact in 2025.
