The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Merchandise Panel
by Incentive Research Foundation
A recent IRF survey reported that 68% of incentive programs are using merchandise as rewards during the pandemic.
The IRF has assembled a panel of incentive merchandise experts to offer insights into new ways merchandise is being selected, communicated, and presented to motivate performance. They will discuss how now more than ever, merchandise rewards allow for flexibility, creativity, and customization when used to motivate important audiences.
The European outlook for non-cash rewards in 2025 remains positive. During this IRF webinar, we discuss the expectations for incentive travel, merchandise, gift cards and event gifting in Europe in 2025.
Incentives continue to be an effective tool that businesses are using to gain competitive advantage, but programs and rewards are poised for change to maximize their motivational impact in 2025.
