The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Webinar: 2024 Industry Outlook for Europe: Merchandise, Gift Cards and Event Gifting
by Incentive Research Foundation
During this IRF webinar, we presented useful insights and benchmarks on non-cash reward types reported in the Industry Outlook for 2024: Merchandise, Gift Cards and Event Gifting. Focusing on European data, we discussed how incentive professionals are addressing current challenges, including economic uncertainty, rising costs, and a tight labor market.
We presented useful insights and benchmarks on non-cash reward types reported in the Industry Outlook for 2024: Merchandise, Gift Cards and Event Gifting.
Merchandise, Gift Cards and Event Gifting outlook remains generally positive, but the effects of the ongoing economic and labor markets are starting to chip away at the optimism of third parties.
