The IRF's first-ever study focused solely on the European market explores trends in European attendee...
Research / IRF Webinar: 2025 Incentive Travel Index: Top Trends
by Incentive Research Foundation
Join us for an exciting discussion about the future of incentive travel, as our panel examines key findings from the 2025 Incentive Travel Index. They’ll talk about top destinations, evolving considerations in program design, and how incentive professionals are delivering outstanding incentive travel programs despite budgetary constraints.
Panelists:
Rudy Garza – President & CEO, Brightspot Incentives & Events
Melissa Van Dyke – Senior Vice President, Technology | Data, Creative Group
Andy Schwarz – VP, Content & Communications, Incentive Research Foundation
About the Incentive Travel Index
Now in its eighth year, the Incentive Travel Index is a joint research initiative from IRF and SITE, supported by Oxford Economics. The 2025 study surveyed professionals in five roles—corporate end users, third-party agencies, DMCs, destination suppliers, and DMOs—between May and July 2025.
ITI 2025 Sponsors:Champion: Bishop-McCann, Brightspot, Destination Canada, HiltonPrime: Accor, COTC Events, TangoPrincipal: IMEX, Prezzee
Benchmarks and best practices employed by top performing companies to influence performance, shape culture, strengthen partnerships, and retain top talent using non-cash rewards
Highlights and Top Insights from the 2025 IRF Top Performer Study
