The study explores trends in attendee preferences, factors in destination selection, and how incentive travel...
Research / IRF Webinar: Event Alternatives and Their Impact on Culture
by Incentive Research Foundation
View this webinar recording for a discussion about the IRF’s newest release, “Event Alternatives and Their Impact on Culture.” With incentive travel programs cancelled or postponed due to the pandemic, incentive program owners have relied on alternative rewards, such as merchandise, gift cards, and virtual events. During this webinar, we discuss how organizations have continued to motivate and recognize employees and stakeholders during the pandemic, while also connecting people socially for meetings and events. We talk about the strategies and rewards used over the past year and their impact on corporate culture and employee connectedness.
Thank you to our Research Advocacy Partner
The European outlook for non-cash rewards in 2025 remains positive. During this IRF webinar, we discuss the expectations for incentive travel, merchandise, gift cards and event gifting in Europe in 2025.
Incentives continue to be an effective tool that businesses are using to gain competitive advantage, but programs and rewards are poised for change to maximize their motivational impact in 2025.