The 2026 IRF Trends Report highlights how incentive professionals are navigating rising costs, geopolitical uncertainty,...
Research / IRF Webinar: IRF Industry Outlook for 2021: Merchandise and Gift Cards
by Incentive Research Foundation
The Incentive Research Foundation’s Industry Outlook for 2021: Merchandise and Gift Cards reports a more optimistic outlook for 2021 than might be expected after the challenges resulting from the pandemic. View the IRF’s Industry Outlook for 2021 webinar, where IRF President Stephanie Harris and IRF Chief Research Adviser Rick Garlick present this useful analysis of how incentive, rewards and recognition programs are being designed and budgeted for 2021. Viewers will get useful insights and benchmarks on non-cash reward types, average spend, and how incentive programs have changed in response to the pandemic.
The release of the IRF’s Industry Outlook for 2021: Merchandise and Gift Cards was supported by IRF Research Advocacy Partner, Bonusly.
We explore how well-designed rewards can help spark flow, the state of deep focus that supports peak performance. By affirming competence, offering choice, and adding novelty, incentives can create the conditions for people and teams to do their best work.
CVBs and DMOs can be powerful partners in creating exceptional incentive travel experiences. IRF research found that these organizations help planners save time, access unique local experiences, navigate logistics, and secure financial support.
