The 2026 IRF Trends Report highlights how incentive professionals are navigating rising costs, geopolitical uncertainty,...
Research / IRF Webinar: The Impact of Destination Choice on Motivation
by Incentive Research Foundation
View this webinar recording for a discussion about the IRF’s newest release, “The Impact of Destination Choice on Motivation.” The Incentive Research Foundation’s The Impact of Destination Choice on Motivation reports that group incentive travel was considered highly motivating by 80% of North American employees surveyed the IRF. During this webinar, you’ll hear about some significant shifts in the type of incentive trips participants want coming out of the pandemic and what destinations are most in-demand. IRF Vice President Andy Schwarz and IRF Chief Research Advisor Rick Garlick discuss how to use the report’s findings to design incentive travel programs and create experiences that provide maximum inspiration to earn the award.
The 2026 IRF Trends Report highlights how incentive professionals are navigating rising costs, geopolitical uncertainty, and changing participant expectations by focusing on strategic cost-cutting, high-value rewards, and strong partnerships.
Key findings from the pharmaceuticals & healthcare industry from 2025 Incentive Travel Index.
