The IRF's first-ever study focused solely on the European market explores trends in European attendee...
This report explores the perception and priorities around sustainability from the perspective of European incentive program designers, third parties, hotels, corporate leadership, and incentive travel participants.
The IRF’s first-ever study focused solely on the European market explores trends in European attendee preferences, factors in destination selection, and how incentive travel program design can impact employee motivation.
This study highlights the importance of determining the optimal monetary value for incentive rewards. While higher rewards can boost motivation and participation, there is a threshold where additional increases have diminishing returns.
Incentives continue to be an effective tool that businesses are using to gain competitive advantage, but programs and rewards are poised for change to maximize their motivational impact in 2025.
The outlook for non-cash rewards in 2025 remains positive across both North America and Europe. North American economic optimism rebounds from near historic lows to 23%, signaling a stronger outlook for 2025.
The 2024 Incentive Travel Index (ITI) reports that, overall, growth is projected for the incentive travel industry through 2026. Incentive travel buyers expect activity and per person spending above 2024 levels over the next two years.
The 2023 Incentive Travel Index (ITI) reports that, overall, the incentive travel industry is strong. Growth is projected through 2025 for both number of people participating in incentive trips as well as per-person spend.
The study looks at which rewards resonate with employees by career phase and income group, then discusses ways programs can change and expand to maximize effectiveness.
The IRF, in conjunction with The Plam Beaches, gathered a group of corporate incentive program owners and third-party incentive house executives from Europe and Canada to discuss their primary influencers and drivers of incentive destination decisions.
The study explores trends in attendee preferences, factors in destination selection, and how incentive travel program design can impact employee motivation.
This report explores how incentives professionals are using AI both in the travel and non-travel incentive arenas, information about the tools and programs they find most valuable relative to incentive programs, and the gains and impacts they’re experiencing as a result.
Take a deep dive into AI capabilities, platform options, technical explanations, and a look at what lies ahead for the sophisticated use of this technology to enhance incentive and recognition programs.
