The IRF's first-ever study focused solely on the European market explores trends in European attendee...
The latest views on the future of incentive travel from over 270 professionals representing destination management companies (coordinating local on-site implementation) and destination marketing organizations (national tourist offices, convention and visitors bureaus).
As we enter 2023, COVID concerns have subsided, while workforce issues take on increased urgency. Given one of the most challenging labor markets in history, incentives are an increasingly critical business strategy to help organizations attract, retain, and build culture.
The 2023 industry outlook is positive for north America and Europe. With a critical focus on attracting and retaining talent, businesses consider non-cash incentive programs to be a valuable tool to motivate a changing workforce.
IRF’s new study examines ways large and small that businesses are employing sustainable practices to differentiate themselves, align with corporate goals, reduce costs, and generate competitive advantage.
The newly released 2022 Incentive Travel Index (ITI) reports that, overall, the incentive travel industry is strong. Recovery is progressing, program design is evolving and there is increased interest in new destinations. While industry-wide trends emerged, the study reflects variation by geography as well as by sector. The ITI enables incentive industry professionals to target the data…
This study explores the fundamental drivers of employee performance in the current work environment and the impact of hybrid workforces on culture. Based on in-depth interviews with incentive industry professionals, the study provides recommendations on using incentives, recognition and engagement programs as drivers of employee experience.
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Decision Drivers 2022 explores incentive buyers’ priorities, considerations, and challenges in designing incentive travel programs that meet the changing demands of today’s workforce.
As travel restrictions and bans ease, companies are getting back to incentive travel resulting in extraordinary demand on a set of suppliers still largely in recovery mode. While many event owners and planners are ready to get back to business as usual, hoteliers, destination management companies, and tourism boards face very real ongoing challenges. The…
While the pandemic put incentive trips on hold, interest in incentive travel as a motivating sales reward has never been higher. In addition, many of the long-established practices associated with these trips are gradually returning to pre-pandemic levels.
The IRF conducted a survey of 1,000 employees and managers to learn preferences about remote and hybrid work, reward and recognition methods, and employee motivation. This study reports on employee expectations, manager mindset, and how good recognition and incentive program design can enhance employee engagement.